Search results for "cocoa industry"
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Linking bean-to-bar to sustainable entrepreneurship
2017
The increasing growth and recognition of bean-to-bar chocolate production have led to some people calling it a ”movement” or ”revolution”. The entrepreneurs championing bean-to-bar assert that their approach provides better and innovative services to both cocoa farmers (growers) and consumers. In essence, they are meaningfully contributing to the sustainable transformation of the cocoa industry. Furthermore, researchers agree that a concept that combines elements from both sustainability and entrepreneurship is called sustainable entrepreneurship. Therefore, are bean-to-bar chocolate producers sustainable entrepreneurs? In an attempt to answer this question, this thesis explores the links b…